SHIFTING
CACAO'S NARRATIVE
BY ADOPTING A SYSTEMIC APPROACH
Cacao is a complex subject: a product of nature, a cultural cornerstone, and a demanding material to craft.
We develop and support projects through consulting and R&D. Studying grey areas—combining strategic guidance, vision, and technical expertise—we help you engage with cacao beyond the beans alone.
By adopting a systemic approach, you can reveal new potentials and contribute to expanding cacao’s narrative.
WHO DO WE SHIFT THE NARRATIVE WITH?
INSTITUTIONS & RESEARCH ORGANIZATIONS
INDUSTRY & PRODUCERS ASSOCIATIONS
BRANDS & SOURCING COMPANIES
We collaborate with professionals across the sector seeking to deepen their understanding of cacao and refine their vision or offerings.
OUR APPROACH & HOW WE WORK
Through a fresh, systemic reading of existing initiatives, we help bring overlooked aspects of cacao into focus and shape new directions for development.
The following examples offer insight into the kinds of projects we develop and the range of possibilities we explore with our partners.
#1 MORE VALUE AT THE SOURCE
Through the Functional lens
→ Identification and separation of distinct genetic profiles within a plot, acknowledging their differing potential in terms of compounds and expression.
→ Adjustment of fermentation practices to enhance or preserve targeted compounds, without compromising the integrity of the beans.
→ Alignment of post-harvest practices with both sensory quality and functional positioning, supported by observation and testing.
#2 TARGETING A NEW AUDIENCE
Developing cacao drinks
How a producer or craft maker can approach new markets by educating audiences through new formats, experiences, and sensory-driven approaches to cacao and chocolate.
→ Development of alternative formats and experiences—such as pure origin cacao drinks—that invite consumers to engage with cacao beyond conventional chocolate products.
→ Translation of sensory profiles into accessible narratives, helping audiences understand flavor, texture, and aromatic diversity as a function of origin and process.
→ Design of educational touchpoints (tastings, workshops, menus, or content) that guide consumers toward a more nuanced and informed appreciation of cacao.
#3 DEVELOPING THE SPECIALTY CACAO SECTOR
→ Development of educational frameworks, reference materials, or methodologies intended to be disseminated and reused across the sector.
→ Facilitation of dialogue between researchers, producers, craft makers, and other stakeholders to ensure alignment between theory and practice.
HOW TO COLLABORATE?
Ready to shift cacao's narrative?
We work alongside you to clarify objectives, explore possibilities, and design projects that are coherent from origin to final expression.
If this approach resonates, let’s start a conversation and explore potential forms of collaboration.
FOLLOW-UP & SUPPORT
Beyond our project
Our commitment doesn’t end when the project does—we continue to support our clients beyond the consultation, building lasting relationships within the cacao industry.